Barnside Brewing Co.

CRAFT BREWERY
SOUTH DELTA, BC

This farm-based craft brewery uses ingredients grown in their own fields to brew their fresh-tasting brand.

Barnside Brewing Co. is a farm-based, craft brewery founded by four, multi-generational farm families in Ladner, BC. The destination brewery offers an authentic “field to glass” experience with an onsite tasting room overlooking the farm’s hop yards, grain and cranberry fields. The farm-fresh beer brand is distributed in liquor stores across BC, and attracts a steady stream of visitors as part of the growing South-of-the-Fraser Ale Trail. 


THE ASK

Barnside came to us in the early stages of their development, with a logo and a partially developed brand book. They were looking for a design partner who would work alongside them to help them develop their brand. The marketing-savvy owners knew that they had a rich origin story, and they wanted a nostalgic farm feel across all of their products and in their tasting room.


THE WORK

From the start, our team provided a sounding board for the owners as they built their operation, and developed a warm, folksy voice for their brand. We created buyer personas for their various target markets, and worked to develop a solid foundation of story, style, and colour palette so that we had brand consistency from the tasting room to each new beer release. Custom illustrations on bottle and can labels helped to create the nostalgia-infused feel the owners were looking for.  

Since the brand and brewery’s successful launch, our team has continued to work with Barnside designing packaging (38 labels and counting!), retail displays and apparel. It’s a project that we’re proud of – as both designers and local craft beer drinkers!



OUR SERVICES

  • Brand development and marketing strategy

  • Bottle, can, growler and crowler packaging

  • Liquor store shelf talkers

  • Vehicle graphics

  • Interior and exterior signage

  • Illustrated, custom historical map for tasting room wall

  • Customer experience design, from glassware to tap handles

  • Tasting room menu design

  • Flight cards

  • Coasters

  • Print ads

  • Postcards

  • Apparel

  • Beer festival tent

  • Retractable banners

 

  • When Barnside Brewing started to ramp up towards our launch, it was important for us to find a true creative partner.  We had a very strong sense of our brand and where we wanted to go, but we wanted a team that could not only execute our vision – but also enhance our ideas with nuanced direction. We wanted to be hands-on, but in a collaborative sense.  Angela and her team at Indalma gave us that and more. They have a wide range of skills across design, messaging, brand establishment – all areas where we were able to work together. We continue to have fun and engaging discussions as each new challenge or opportunity is brought forward, and Indalma will be a critical member of our team for the foreseeable future.

    Ken Malenstyn, Barnside Brewing

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